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Carl's Junior Turkey Burger Ad

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Uploaded by on Aug 20, 2011

Read how emotional marketing is used to brand fast food at the emotional marketing blog at http://602communications.com/site/?p=7596

I call it the side-salad delusion. It is the weird thinking that if you simply add a side salad to any meal, that meal is magically made more healthy. "I'll have the double cheeseburger, fries, large Coke...and a salad." The masters on Madison Avenue know exactly how to take the guilt out of any indulgence by carefully adding a minuscule virtue to the feature list.

This Carl's Junior ad shows their Turkey Burger, complete with healthy turkey and a whole-wheat bun. Most customers would never dream it weighs in at almost 500 calories, because those two healthy features distract us from the calorie bomb inside.

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  • Was that nigga in the back wearrin anything???

  • I think this caused the Arab Spring

  • iyiymiş haha

  • interesting....i guess?

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