For 28 years P&G has been a worldwide Partner for Special Olympics, an NGO that supports children and adults with intellectual disabilities through sports. In Brazil the cause has a huge potential since there are 9MM Brazilians with some kind of intellectual disability. If we imagine that each of them has contact with one more family, we can impact indirectly more than 100 MM people. Regionally P&G supports the cause with a Multibrand campaign that is landing in Brazil. BE A FAN
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