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The internet and the various modes of monetizing activities on the nternet change at an alarming pace. Back in 1997, it was always understood that Cisco Systems measured its years in quarters, i.e it nearly treated a quartner as a year in terms of pace, change and reactions to the market. And that was in 1997, that was before Google arrived on the scene.
Whatever business you are in there needs to be a commitment to constant and never ending improvement. Without it, things get stale, they become out of date and they generally tend to fall away from prominence.
If you have your own business then it is very important that you adopt this principle for your business.
I met a man once you told me that he had achieved what he set out to achieve in his business. He had done that 20 years previously in fact. His goal had been to beat his ex boss in business and the ex boss had gone out of business. That was the last time that he had had a goal in his business.
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