Givaudan iPerfumer Launch

Coverage of Givaudan's iPerfumer launch at The Ivy Restaurant in London.

Givaudan. the world's largest flavour and perfumery company, have launched an app for the iPhone and iPad, with plans for other smart phones in development, called iPerfumer.

iPerfumer allows perfume enthusiasts to rate and share their favourite fragrances with friends and other users as well as advising which Eau de Parfum, Toilettes and Aftershaves they may like judging by their current and past choices as well as their preferred fragrance type.

iPefumer is available to download from the iTunes store for free here:
http://itunes.apple.com/us/app/iperfumer/id371709945?mt=8

Category:

Howto & Style

Tags:

• iperfumer
• givaudan
• app
• the ivy
• london
• iphone
• ipad
• perfume
• new app
• recommendation tool