Online Marketing For Catering Company

From Smallbiztechnology.com

On the occasion of Intuit's May 2010 Town Hall, in NYC...

George Amorim , founder, Divine Catering shares his experience as a catering service provider.

The Divine Catering Company aims at quality catering services for private houses and corporate parties. But they go one step ahead and provide in-flight food & beverage services for private jets as well.

Running a social orientated company like this is very demanding. Quality control customer service must be perfect, 99% does not count.

His strategy to differentiate as a company is via their web site, and he is trying to invest money in marketing surveys.

Mr. Amorim does not use blogs, but he wishes they had used one from the very beginning. Now, after creating the company web site, he see the the importance of having a good on-line strategy.

The best marketing he's found is is based on word-to-mouth advertisement.

He hasn't used Twitter yet but he has created a Facebook profile. In his opinion Facebook is like a second job as it takes quite a bit of time to properly leverage social media.

However, with the right timing and a bit of luck social media can can help your business.

Category:

Science & Technology

Tags:

• twitter
• facebook
• intuit
• social media