Lacoste Legends Collaborator Interview - BODEGA - JAY GORDON

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Uploaded by on Dec 6, 2010

An inspirational new footwear design project, LACOSTE Legends brings together 12 legendary collaborators from the worlds of music, media, design and retail, to create an exclusive collection comprising 12 shoes.

Bodega
Located in Boston in the US, Bodega is an iconic spot for urban youth. Hidden behind a traditional "bodega" (convenience store) is a secret sneaker store. A faux Snapple vending machine activates a hidden sliding door -Inside is an ultra-modern sneaker store carrying limited edition styles as well as street wear and books on art and design. A truly legendary and fresh approach to retailing with second-to-none consumer care.

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