Grand Prix New York - Grand Opening - Jan 17, 2008

Located in Mount Kisco, NY, Grand Prix New York Racing, LLC (GPNY) is one of the
largest indoor racing, entertainment, and corporate event venues in the country. The
newly opened 120,000 sq. ft. facility boasts two state‐of‐the‐art racetracks,
sophisticated conference rooms, a business center, special events services, and an
elegant restaurant. Due to construction delays, GPNY's grand opening had to be
postponed multiple times over four months.
Despite scheduling setbacks, Co‐Communications was able to secure 13 dignitaries and
7 media outlets to attend the grand opening event. Individual tours of the facility were
scheduled with those unable to attend. Custom GPNY helmet press kits were also hand
delivered by our staff (dressed in racing suits) to media throughout the course of the
campaign. We garnered extensive media coverage including 27 print and online
placements, as well as coverage on News12 Westchester, RNN, and WFAS.

Photography - Kevin Birmingham
Video - Mike Dardano

Category:

Sports

Tags:

• Grand
• Prix
• New
• York
• karting
• grand
• opening
• mount
• kisco
• racing
• kart
• sodi
• track
• tires
• GPNY
• Fuel