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Chris Brogan Forecasts Changes in 2012: PRSA 2011 International Conference

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Uploaded by on Nov 11, 2011

http://www.prsa.org/conferences/internationalconference

Chris Brogan was a General Session speaker at the PRSA 2011 International Conference in Orlando, Fla., on Oct. 17. After his speech, he shared his forecast of communications changes in 2012 with PRSA's PR Tactics. He also talked about business storytelling and how to create more successful news releases.

With more than a decade of experience working with online communities, social media and related technologies, Chris Brogan has served as a consultant to Fortune 100 companies, showing them how to best use social software to build organizational value. He is author of the best-selling books, "Social Media 101: Tactics and Tips to Develop Your Business Online," and "Trust Agents: Using the Web to Build Influence, Improve Reputation and Earn Trust."

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