Zyrtec Rich Media Banner Campaign - DNA

In an effort to drive customers to the Zyrtec Hispanic educational microsite, a banner campaign was developed that correlated with the overarching message which focused on educating the hispanic community about the symptoms, causes, and possible treatments associated with their allergies. In this particular execution, the focus was on informing people that along with many traits, their allergies may also be passed onto their kids.

Category:

People & Blogs

Tags:

• Zyrtec
• allergies
• banner
• DNA