Larry Huston "Open Innovation"

Larry Huston, the founder and Managing Director of 4iNNO, explains the philosophy of Open Innovation - the strategy of linking up with the world to create new sources of value through innovation.

Larry is a Wharton Fellow and teaches innovation at Wharton's Mack Center for Technological Innovation at the University of Pennsylvania.

As the former Innovation Officer at Procter & Gamble, Larry was responsible for creating and leading P&Gs Connect + Develop strategy. Prior to that, he held a number of positions at the company in the innovation area, including New Brand Development and Development of Global Innovation Infrastructures.

Category:

Education

Tags:

• Larry Huston
• Billion Dollar Studio
• The Sweet Spot
• culture change
• Open Innovation
• What's Next?
• 4iNNO
• Wharton
• Procter & Gamble
• P&G
• Connect
• and
• Develop