MidemNet 2009 Panel Discussion: Listen up! Why knowing your fans matters

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Uploaded by on Jan 21, 2009

Understanding who an artist's audience is and how to make the most out of that data is becoming essential in todays music environment. This panel covered how to get access and collect valuable information on artists fans, as well as how to put it to good use to successfully maximise revenue opportunities.
Speakers:
Neil Cartwright, Managing Director, Million (UK)
Duncan Freeman, Founder & President, Band Metrics (USA)
Eric Korman, President, Ticketmaster (USA)
Rob McDermott, Manager of Linkin Park & President of Music Division, The Collective (USA)
Cory Ondrejka, SVP, Digital Strategy, EMI Music (USA)
Moderator: Bruce Houghton, President, Skyline Music/Editor, Hypebot.com (USA)

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