Sybase iAnywhere Senior Product Manager on the SQL Anywhere Team, Tom Slee and Senior Director of Engineering Chris Kleisath discuss how SQL Anywhere is being launched for the Blackberry. SQL Anywhere for the BlackBerry offers application developers a SQL database and data synchronization technology that complements existing offerings from RIM, and gives developers what they need to build tomorrow's mobile enterprise applications.
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[Video Transcript]
SQL Anywhere 11 - SQL Anywhere for the BlackBerry
Hi. Im Chris Kleisath, Senior Director of Engineering on the SQL Anywhere team at Sybase iAnywhere. Im here today with Tom Slee, Senior Product Manager on the SQL Anywhere team. Welcome, Tom.
Chris.
What does it mean to say that SQL Anywhere is coming to the Blackberry?
Well, this announcement is really about data-rich applications on the Blackberry. Its about making the most of Blackberry as a technological platform, its ability to store and move data around very efficiently, and its about making the most of companies investment in Blackberry, Blackberry devices. So, if we step backwards a little, then, what we can see is SQL Anywhere has been a platform for building a line of business applications. So, early on, we had a lot of people using laptops, mobile workers carrying these around, and, what we provide, is we provide a database engine that lifts on this mobile laptop, technology to move data back and forth from this, and we also provide a server that lives in your data center that integrates into whatever kind of enterprise software you have back there. So, increasingly over the years, what we have seen is that people are using ruggedized handheld devices for field force applications and other kinds of mobile devices. And now, these are everywhere and, so, we think this is a platform where people can build applications and that is why we are moving to the Blackberry.
Why now?
Well, we have looked at the Blackberry for a long time and we looked when it was one of these, when it wasnt even a phone, and we said, you know, there is nothing we can do on here to help people build applications. Rim is focused very much on developing e-mail and messaging and getting that exactly right, as we know. So, we have, certainly, kept Blackberry in mind for a long time. Now, when it got to, a couple of years ago, about this stage, this is the 8700, and, when it got to this kind of device, we looked it and we said, you know, maybe theres space here for us to do something worthwhile and we started working on it. And now, of course, we are up at the 8800 and that kind of device and we think this is a device you can run real applications on. And we hear that from our partners, too. They say theres a demand coming in, they are hearing that and, were all about trying to help them to do their job.
Whats important about this move on Sybases part?
Two things, I think. So, the first thing is that we have a lot of , through our partners and directly, enterprise customers who have a big investment in all kinds of mobile technology, including Blackberries, and we want to help them make the most of that investment. So, thats the first thing. But, the second thing is that, increasingly, if you look at the mobile space now, its all kinds of different devices and its going to be that way for a while. And, as a software company, we dont have an agenda over how enterprises should run their business, what kinds of things they should select. Our business is to try to make sure that they are insured against unpredictable changes in mobile computing. And so, we think, that, in this kind of environment, we bring a lot of value.
Thank you, Tom
Thanks Chris.
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Sybase iAnywhereby igroupltd2,009 views
Cool!
I wonder what types of apps will now be created/migrated to the blackberry.
kwaccount 3 years ago