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BT Retail, a broadband provider, uses GoToAssist to save millions and boost satisfaction

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Uploaded by on Jul 14, 2010

A UK telecommunications and broadband provider serving 50 million consumers uses GoToAssist to reduce costs and boost customer support satisfaction ratings. "It allows us to create a session and sort out customer problems straight away, no waiting around," says Stuart Rigby, head of Commercial Management at BT Retail. "It means that customer is not going to call back again. That is a cost saving for us . . . The first year we took out £2.6 million worth of cost."

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