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Create a Brand Name - When is a brand unique enough to receive trademark protection?

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Uploaded by on Jun 29, 2010

http://www.HouchinLaw.com/ What makes a great brand? We are going to talk a little bit about trademark and one of the first things that you need to realize about trademark is what the test for infringement is because a lot of people invest a lot of money in starting new brands without having done their trademark work first.

The other thing that you need to do is go to http://www.HouchinLaw.com/ and complete the form with your email address. That's all I ask of and you will receive my free eBook called No Lame Names, which walks through how branding, trademark and creativity all work together. It's a great resource and a lot of people have had a lot of good success with it and I encourage you to get it.

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