adWeek 2009: Darren Huston on digital advertising campaigns - Microsoft Advertising

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Uploaded by on Sep 23, 2009

Fresh from his keynote address at OMMA Global in New York 2009, Darren Huston, SVP of Microsoft's consumer online division discusses how "the more screens you use in your digital advertising campaign.. the more multiples on your investment." It's important to remember that "digital media is a two-way conversation; it's an ongoing relationship" that continues over the product's lifecycle." Learn more at http://advertising.microsoft.com/community

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