LAUNCH 'PAD Conference Highlights - TWiST #210

0:00-1:45 Welcome everyone to the LAUNCH 'Pad Conference, where we'll discuss all things tablet.
1:45-4:15 How many people are founders of their own company?
4:15-4:30 Please join me in welcoming GDGT co-founder Ryan Block.
4:30-6:30 Ryan: How many people here at developing iOS apps?
6:30-10:45 Discussing Apple's humble roots in the portable devices space.
12:30-14:00 Why hasn't anyone been able to touch the iPad in the last few years?
14:00-15:30 Jason asks: Are there any viable competitors on the horizon?
15:30-17:00 Jason asks: Do you think Apple will drop the price to compete with the Kindle Fire?
17:00-18:30 Jason asks: What are you hearing about the iPad 3?
20:30-22:15 Jason asks: Do you think Amazon is losing money on the Kindle? And do you think Google will start doing subsidized hardware like Amazon is doing?
23:00-28:00 Thank you to Scott Walker Corporate Law for sponsoring the show.
28:00-28:30 Welcome back. Did people enjoy getting to meet all of the speakers?
28:30-33:00 Danfung Dennis, CEO of Condition ONE, will be giving a presentation on how to get a meeting with Apple.
33:00-35:00 The idea is to create a very emotional experience, in which you move the device and a gyroscope syncs your movement with the app.
37:00-38:00 Jason asks: What content partners are you working with on this?
38:00-39:00 Next is Mark Hall, CEO of Remixation, demoing the ShowYou app and talking about how better data equals a better tablet interface.
39:00-41:00 Mark demos the processing of signing up for and using the ShowYou app, which pulls in video feeds from all over the Web shared by your friends or people you follow to present a video search interface personal to the user.
42:45-43:30 For every one hour we put into the front end, we put two hours into the back end.
44:00-44:45 Next is Ryan Stoner, CEO of MoPix, giving a lesson on how to price apps to maximize sales amongst your core consumer base.
47:30-49:15 Ryan demos the interactive content available to viewers while they're watching a film through MoPix.
49:15-49:45 Ryan's advice: don't price your app against the marketplace. Price it at what you think people will pay for it.
50:30-55:00 Thank you to GoToMeeting for sponsoring the show. Everyone thank them @GoToMeeting on Twitter!
56:00-57:00 Next is Trey Ratcliff, creator of Stuck in Customs, on the importance of focusing on one platform.
59:30-1:02:30 Trey shows a sample trip, an adventure in France, that showcases photography with contextual and geographic information.
1:02:30-1:05:30 Question from Jason: How much does this app cost?
1:06:00-1:08:00 Question from the audience: Dan, have you done a control test of a standard news cast, a standard cast with music and then both using Condition ONE?
1:08:00-1:09:30 Question from the audience: Dan, do you feel like this audience involvement opens up new ideas for storytelling?
1:09:30-1:10:30 Jason asks: What is the hardware setup for making these videos?
1:10:30-1:12:15 Question from the audience: Joe and Ryan, how does the process work for building within the app?
1:12:15-1:14:00 Mark: One idea for monetization is sponsored grids or a service similar to promoted tweets.
1:14:00 Thanks for joining us everyone. See you next time!

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FOLLOW ON TWITTER
Jason: @jason
Ryan: @ryan
Condition ONE: @condition_ONE
Remixation: @showyouapp
MoPix: @mopix
Stuck in Customs: @treyratcliff

Keep up with the latest from our sister company LAUNCH:

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http://www.launch.is/blog/a-cute-waste-of-paper-little-printer-is-like-aols-e...

Flashback to Facebook's Privacy Issues in 2009: Is Facebook Unethical, Clueless or Unlucky?
http://www.launch.is/blog/flashback-to-facebooks-privacy-issues-in-2009-is-fa...

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http://www.launch.is/blog/google-maps-takes-a-stab-at-bing-with-indoor-maps-f...

Three Reasons a Facebook Phone Can Work
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Executive Producers
Louis-Eric Simard, Benjamin Gifford, Jacek Artymiak, Octavian Mihai, Will Paoletto, Geoffrey Clapp, Jeff Hoffer, Kyle Lonzo, Austin Miller, Rashaun Sourles, Robb Kunz, Greg Berry, Sean Lynch, Mary Ann Halford, Jim Joyce, Morgan Howard, Margaret Johns, Kyle M. Brown, Paul Cole, Nick Duncan, Magnus Ingvarsson, Amir Ayalon, Carlos Zaidenweber, Avery Keitt, Joshua Shipsey

Category:

• News
• Science & Tech

Starring:

• Jason Calacanis
• Tyler Crowley
• Lon Harris

Directed by:

• Matt Raub
• Branden Lymer

Produced by:

• Kirin Kalia
• Carolyn Bedgood

Tags:

• twi
• this week in
• network
• new
• media
• web
• tv
• entertainment
• shows
• this week in startups
• Jason Calacanis
• startups
• twist
• twistartups
• launch
• ipad
• tablets
• pitch

[Kaludify]

What happen to the video, It automatically skips to the Q&A session!

[sgraya2009]

Love this show! If I wasn't giving my money to that B* Sallie Mae, I would give it to this show in the form of a Executive Producer.