SGS2008: Casual MMOs and Immersive Worlds

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Uploaded by on Jul 30, 2008

Many so-called "casual MMOs" and immersive worlds are casual only in the sense that the point of the game is not to bash gruesome looking monsters or the game isn't set in a sci-fi fantasy world. The engagement story around existing and upcoming casual MMOs is real and very compelling. This panel will discuss what it takes to build a successful casual MMO that users love to play.

Panelists:
» Min Kim - Vice President of Marketing, Nexon America
» Patrick Ford, VP Marketing and Community Development, K2 Networks
» Kyra Reppen - SVP and GM, NeoPets
» Craig Sherman - CEO, Gaia Online

Moderator:
» Joey Seiler - Editor, Virtual Worlds News

Category:

Gaming

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License:

Standard YouTube License

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All Comments (3)

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  • Leveling up is boring, Make a good action game with rpg elements and PVP that requires skill not gear.

  • @ArcangelZero7 It wouldn't be profitable.

  • Eliminating "the grind" and focusing more on unique and innovative ideas might be a start. Why dont all these companies collaborate on making one entire game? They're all different versions of the same thing from what I've seen =\.

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