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Marketing Tips & Insights from Jeffrey Hayzlett -- Mad Marketing TV Ep 7

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Uploaded on Jan 12, 2012

Special Guest: Jeffrey Hayzlett, former Fortune 100 c-suite executive, keynote speaker and author of "Running the Gauntlet"
http://hayzlett.com

Welcome to the 2012 Kickoff Show!

During this episode, guest host Jeff Ogden and interviews celebrity CMO and marketing expert, Jeffrey Hayzlett. During the show, Jeffrey Hayzlett discusses:

- SnapTags - what they are and how to use them
- The value of crowdsourcing and "friendsourcing"
- How B2B (and B2C) marketers can use social media to engage with and learn from consumers
- Why change is critical, but hard to do

He also provides fresh ideas marketers can use to engage buyers, key marketing tips for 2012 and information about his new book "Running the Gauntlet"
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MadMarketingTV is sponsored by Act-On Software: Marketing Automation for the Fortune 5 Million. Visit http://actonsoftware.com to learn more.

  • Category

    Education

  • License

    Standard YouTube License

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  • JAHSHBTV

    JAHSHBTV 1 year ago

    great vid.

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  • mig189189189

    mig189189189 1 year ago

    Cool Video!

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  • VelocityPartners

    VelocityPartners 1 year ago

    Excellent interview.

    I like Jeffrey's clear, practical view of marketing -- and his Friendsourcing approach.

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  • R Bridge

    R Bridge 1 year ago

    Tahts a useful interview thanks I never knew QR codes could B so cool.

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