On 22, 23 & 24 November 2010, H&M brought their flagship store in Amsterdam to live with a 3D projection mapping on the historic building. For over 3 minutes, guests and a gathered crowd enjoyed a surreal fairytale of light and magical effects. A red ribbon, wrapped around the building, untangles and transformed the building into a colorful dollhouse where nothing is what it seems.
Agency: Muse Amsterdam (www.muse.nl)
Production: MrBeam, Mickey Did It, BeamSystems.
Awesome, how it's made!? Can't believe it:) sorry for my english, i'm czech
volatilis20 3 weeks ago
you guys are so good at this 0.0
sveneke100 2 months ago in playlist Meer video's van musedigital
I love that fuckin city!!
detroit9265 2 months ago
Holy crap?...
DamageIncM 4 months ago
I serously need to no the song that goes "you rockstar" the work of magic in every culture the song !!
STRENGTH444 4 months ago
whats the song that goes rockstar rockstar
STRENGTH444 4 months ago
That is amazing!
CeciToria23 8 months ago
love this ..true art!
RicoCoracao2011 8 months ago
i can't imagine what the people who were stoned or tripping off their asses on the legal weed and shrooms there must have thought when they came across this.
monkeyman234 9 months ago
Fanta did something similar in Dubai. Search for 'Sexy Fanta Chase' in YouTube and click the first link.
yousufmb 10 months ago