Starting with just a single clue, teams of the brightest undergraduate entrepreneurs from Illinois Institute of Technology, DePaul University, Milwaukee School of Engineering, and University of Illinois at Chicago will follow a path of quick business decisions, innovation and money to compete for cash prizes. The first place team will receive $2,000, second place $1,000, and third place $500.
All of downtown Chicago will be the Quest's playing field. Throughout it, several innovative Chicago-area companies and organizations, including Motorola, the Chicagoland Chamber of Commerce, Chicagoland Entrepreneurial Center, Stuart School of Business, Businesspov.com, Inventables, World Business Chicago, Cleversafe and the Jules F. Knapp Entrepreneurship Center, will host tasks to test the participants' entrepreneurial skills. Clues will lead teams from one location to another, until they arrive at the site of one of the Quest's four main tasks: an elevator pitch, a rapid prototyping activity, a media interview, and a written opportunity assessment report. Video clips and photographs taken during the Quest will be published online in real-time so that the event can be followed throughout the day.
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