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REW :: Lead Generation and Management

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Uploaded by on Feb 10, 2008

This is sample of the Lead Generation and Management course, part of the REAL ESTATE WEBOGRAPHER(TM) Certification. To purchase REW, please visit http://www.webographers.com.

This module highlights the techniques to drive site-visitors to an agent's web presence and best manage visitors, prospects, andleads. Candidates learn about the basics of Search Engine Optimization (SEO), pay-per-click, pay-per-call, pay-per activity, sponsored listings, link exchanges, lead aggregators (other 3rd party consumer sites), community websites and other techniques to drive site visitors to the agent and an agent web site.

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