Executive Marketing Summit Session 5 PERFECTING YOUR SOCIAL MEDIA STRATEGY ON THE GLOBAL RUNWAY
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Uploaded by nysetv1 on Oct 5, 2011
NYSE Euronext, in conjunction with The Wall Street Journal and Interbrand, will host its third-annual Executive Marketing Summit. This half-day conference entitled, "Inventing the Future: The Essentials to Building a World-Class Brand," will bring together top marketing professionals with leading practitioners from the world's premiere corporations to examine top-of-mind advertising and marketing trends.
PERFECTING YOUR SOCIAL MEDIA STRATEGY ON THE GLOBAL RUNWAY
Angela Ahrendts, CEO, Burberry Group plc
Interviewed by Kelly Evans
1:33
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