A quick flip through Logo Savvy branding book by Rockport Publishers, that should give you a better idea about its contents. You'll see why it is such a nice item to help you gain both inspiration and insight into the whole branding process from naming to building a complete communication strategy. For an in depth review visit http://www.slappyhue.com/2010/logo-savvy-clever-mix-of-branding-naming-and-id... .
thank you... now all i need is the pdf of the book....
txnygotw 1 year ago