TEDxIB @ York - Yale Fox - Nightclubs as Research Labs

Yale researches social nightclub behaviour with a particular emphasis on music and how it affects people at an implicit level. With a background in biology, psychology, and sociology, Yale investigates such topics as how music can affect bar sales and people's ability to multitask, how it determines listening patterns, and how the stock market can affect mood, which in turn predicts the characteristics of popular music. His research has been published in international publications, documentaries, and textbooks. Additionally, Yale's position in the nightclub industry gives him access to a vast quantity of unique data, which has already led to some remarkable conclusions. More of Yales work can be found online at http://www.darwinvsthemachine.com/

TEDxIB@York is an event for International Baccalaureate Diploma students from all over the world to come together to experience TED talks and share ideas with peers and professionals. This event is held annually at The York School, a coeducational, non-denominational, IB, independent day school in Toronto, Canada. This event gives students a chance to see amazing speakers, musicians, artwork, poetry, videos and to connect with people from all walks of life in the spirit of "ideas worth spreading".

• Category

  Science & Technology

[thegoldencow]

Did anybody else guess wrong on the happy/sad sound? I must not be able to detect emotion.

[RoboticusMusic]

You might be the most fucked up human ever. God bless.

[choughlak nta]

we are sooooo controlled .

[JumpDeluxe]

This talk is so full of unscientific speculative dribbledrabble, that it makes my toes cringe. This doesn't happen a lot (and it actually never happened with TED-talks), but I couldn't watch further than five to ten minutes in.

[datsunz]

Electro sounds sad? That's a bit of a sweeping statement .....I can't think of one sad sounding electro track......apart from cheesy chart ones.

[Mandragora Neto]

you have to think and link a little deeper to understand what he is trying to say, its kind of the same reason blues was born specifically at the time it was born.

[miiiikku]

Piano is usually kind of sad so I was expecting that one to be the sad at first then I was just confused when he played the second one and thought both were sad.

[3510211]

Correlation doesn't mean causation....

[Daniel Gellerman]

so the dow jones is responsible for electro breaking through to the mainstream? what if deadmau5 or skrillex played country music instead? what does this say about drum and bass which is almost 80 BPM faster?

im of the idea that the stock market has nothing to do with trends of musical elements.

check out my data:

the modern electric guitar didnt exist before the 50s. neither did the hydrogen bomb, therefore, nuclear fusion built the electric guitar

jabroni