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War in the Boardroom: Introduction

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Uploaded by on Jun 25, 2009

Lifting the Velvet Curtain in the boardroom. Why marketing always seems to clash with management.

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  • Educational and on point: Very Good! No one seems to know the lessons of Walt Disney these days, but he knew the importance of name branding, and getting the company name into every household. Making it a household word they used to say. Logo's appeared a little later, and added a new dimension to marketing tools. Thank you for the lectures. They are inspiring.

  • Please tell me there will be mor videos like that!!! I enjoy to watch them before I go to sleep, so I can dream about these things all night. Try it!

  • money alone is not enough to build a brand, you need a focused message.

    that's true

    I like your videos so useful.

    thanks a lot & waiting for more and more

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