George Ball, the Chairman and CEO of W. Atlee Burpee. In 1998, Ball purchased Fordhook Farm, the Burpee family's ancestral home in Doylestown, PA, and the open-air laboratory where Burpee's founder developed numerous flowers and vegetables that became American favorites. Today, Fordhook Farm, a National Historic Trust Landmark, remains home to Burpee's trial gardens and a showcase for the company's flowers, plants and herbs. Assuming the leadership of Burpee, George Ball consciously modeled his strategy on the trail blazed by the company's founder, W. Atlee Burpee, and his son, David Burpee who headed the company from 1917 until 1970. The company renewed its dedication to customer satisfaction, unique offerings, innovation and research.
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