Guardian TV Ad Newspapers Point Of View Skinhead

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Black and white visuals of a skinhead running down a street, seemingly away from an approaching car towards a woman. Visuals move to show the same man running past the woman towards a man who turns around and sees the skinhead approaching him and holds his briefcase up in defence. Visuals change again to show the skinhead running towards the man who is walking beneath a rack of bricks that is about to fall on him. The skinhead pulls him aside out of harms way. MVO says an event seen from one point of view gives one impression, seen from another point of view it gives a different point of view, but it's only when you get the whole picture you can fully understand what's going on.

• Category

  News & Politics

[Arty Lee]

One of the greatest adverts of all time. The powerful message is transmitted in just 30 seconds, but is remembered forever.

[jemjemde]

Fantastic, and so up to date, warning from the monoculture of information in the massmedia

[xxgodssonnxx]

It's nice to know there are still good people in this world .

[Nathalie Moyon]

@thepunksnotdead12

[Squelch133]

And you know most of the skins i know would be gents like that :) Thanks for putting thisvid up.

[SaapMacTavish]

I watch that in my school and everyone thought he was robbing that guy

[Tolkienfreak93]

Skinhead Power! :D

[metallhead94]

Skins all the way!

[stooby172cup]

Its just a depiction of events.. Not an actual event..

[Jacky Yang]

"HOW" and "WHY" does the young man know that

somthing will fall ?

[hopefinder42]

yea thats what we need

[Parth Gautam]

just incredible how it depicts the whole seen in pictures in a way you wont understand in the first two slides. i was like what is he going to do to the poor man?