The Martin Agency -- Catalytic Coaching Testimonial

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Uploaded by on Sep 24, 2010

In this comprehensive interview, Beth Rilee-Kelley (Sr. VP, Partner & Director of Creative Resources) describes how The Martin Agency introduced Catalytic Coaching as a replacement for traditional performance reviews. Beth discusses the five-step system used to perform a complete system conversion that has become a "truly liberating experience" for TMA employees at all levels.

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