The Bigger Picture: Utilizing Analytics for Better Business

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Uploaded by on Nov 12, 2007

Jeremiah sits down with KD Paine of KD Paine & Associates to discuss the importance of analytics in improving one's business. Companies run analytics on a variety of activities (Marketing, Web, Customer Loyalty, PR, etc.), but fail to combine the findings of each division to see the bigger picture. See how collaboration with analytics can result in better business.

http://www.insight24.com

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Howto & Style

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  • I love this idea but your execution needs work - for example, the audio is terrible - there is a drone in the background that makes it hard to hear. Also the audio level is too low.

    The background is blank and nasty. Finally the lighting is weak - not that it needs to be lit like a movie but the faces are dark. The camera is also not centered on the subject matter.

    Just my .02. Killer idea though. Great content too.

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