Model Trains from and for the Family | Made in Germany

Once the model train set under the Christmas tree has been unpacked,it'll traditionally keep fathers and sons occupied for days. These toys may be seriously addictive,but they needn't be prohibitively expensive. Piko,a family-run business in Thüringen has had the idea of offering relatively cheap starter sets for young model railway enthusiasts. After all,they are tomorrow's customers.The idea of getting children to identify with the brand has worked. René Wilfert is the owner and chief executive of Piko. He's currently celebrating the 60th anniversary of the family-run business and he's thinking of the happy faces of children and their generous papas. This year's season of giving has given Piko double-digit revenue growth. Only the company's export business has been slowed down by the financial crisis. But Wilfert hopes that as the economic situation improves,the US and eastern European markets for model trains will pick up. Report by Maria Lesser.

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[Trainmaster189]

3:38 What? Piko runs a factory in China? I cannot believe that most of the world's major model railroad manufacturers are moving production to China. I thought American model trains were the only "Made In China" trains.

[eatshit740]

@DuffBasher  Couldn't agree with you more there.

[JBofBrisbane]

It must be confusing pronouncing Piko and Peco the same.

[DuffBasher]

I really like my Piko models, especially the modern wagons. They're good looking, well decorated and ride really well. Their efforts with the Hobby line do much to encourage new entrants to railway modelling, and they've explored openings other makes have ignored, such as budget TT models. Yet even the cheap stuff runs smoothly. So Piko. A good brand.

[Takanozana]

No.. Piko is not a good brand at all!!

[bohemianh]

All the best!