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Should large corporations use rel=canonical?

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Uploaded on Mar 4, 2009

On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video.

Terry Cox from Orlando, FL asked:

In regards to the new canonicalization tag, does it make sense for large corporations to consider placing that tag on every page due to marketing tracking codes and large levels of duplicate URLs like faceted pages and load balancing servers?

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