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Richard Branson, 'Losing my Virginity: extraordinary lessons from the founder of the Virgin Group'

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Uploaded on Jan 7, 2009

Sir Richard Branson needs little introduction. He's a hero to most entrepreneurs, and any businessperson worth their salt knows his life story: school-leaver at 15, major record-seller at 20, convicted VAT-fraudster at 21, millionaire at 23. This was the man who, as a music label novice, signed both the Sex Pistols and the Rolling Stones; who defeated British Airways in court after eroding their transatlantic routes with his upstart airline; and who ultimately diversified into every consumer industry imaginable.

His business principles are equally well-known: high-quality service; derring-do; a sense of fun; and an emphasis on making employees feel rewarded. So why bother to hear him speak in person? The answer is simple: for the opportunity to see a big beast of business in the flesh, to divine the secrets of his success by staring into the whites of his eyes. This was Branson's first major public appearance in years, and over a thousand members of the London Business Forum (LBF) poured into Westminster Central Hall to pay tribute...

http://www.londonbusinessforum.com/ev...

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