Quinn Healthcare Commercial 2011

H+A Creates New TV Campaign For Quinn

The core aim of the campaign is to boost awareness of the breadth of QUINN-healthcare's private health insurance offering, in particular highlighting two unique cover benefits it provides to members: a free and confidential GP Telephone Consultation Service and cover towards Infertility Treatment. The campaign will encourage consumers to shop around for best-value deals and competitive prices on similar benefits. With family savings of €890* available on QUINN-healthcare's most popular scheme, the new ad campaign will focus heavily on 'Switch and Save' opportunities.

The advertising campaign, created by H+A Marketing + PR, will run into October, spanning prime spots on national TV, radio, online and outdoor space. The TV campaign will run across RTE, TV3 and the majority of the satellite stations available in Ireland, kicking off with a 60 second ad that will be seen by over 2.1 million adults in the first two weeks. Across the entire campaign the ads will be seen by 92% of all families up to 19 times, reaching almost 2.8 million adults.

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People & Blogs

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• H+A
• Marketing&PR
• Marketing
• PR
• commercial
• commercials
• advertising
• ads
• advert
• advertisement