Your Elevator Speech

If you think you need to create a truly compelling, value based elevator speech or elevator pitch for yourself or your business, you're absolutely right! While many businesspeople feel they need an effective elevator speech to differentiate themselves in the marketplace, very few have one. And even those who say they DO have one, are more often referring to a slogan or catch-phrase, instead of a truly compelling value based elevator speech. You probably already know that there is a HUGE difference between a meaningless slogan or catch phrase... and a truly compelling elevator speech (or elevator pitch) that captures the core of the value proposition you provide. And the biggest difference is in the response they get from the people you meet

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People & Blogs

Tags:

• elevator pitch
• elevator speech
• usp
• value proposition