A powerful, hard-hitting commercial which highlights the daily abuse and bullying endured by people with learning disabilities was launched by the Disability Rights Commission (DRC) in cinemas across Britain on Friday, 30th March 2007.
'Nice Day' features actor Russell Ramsey, who has Down's Syndrome, and highlights the negative attitudes, verbal abuse and hostility that many people with learning disabilities face on the streets every day.
Nine out of ten people with a learning disability say they have experienced harassment and bullying and a new poll, conducted by IPSOS/MORI for the DRC, found that a third of disabled adults say that they don't feel safe in their local area.
'Nice Day', directed by Paul Gay with voice over by Meera Syall, is part of the DRC's 'Are we taking the dis?' campaign, which was launched last year. The campaign aims to shine a spotlight on the deep-rooted and persistent discrimination that many disabled people face in Britain today.
I know the feeling on this video I have learning Disability too :( been through the same thing.
StoneScreamer000 3 weeks ago
I hope to find a similar commercial made in the U.S., and perhaps more oriented toward youth. Any suggestions?
ChelseaMB21 2 years ago
powerful
GreatSoccerMom 3 years ago