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Bridget Brennan, author of Why She Buys, M2W interview part 1

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Uploaded by on Apr 13, 2011

Bridget Brennan, Author, Why She Buys, interviewed at the 7th Annual M2W - The Marketing to Women Conference, April 13 - 14, 2011, on the topic: What's the biggest takeaway that you hope M2W attendees weave into their business?

M2W® is the nation's premier conference on marketing to women. Through presentations, small-group discussions, workshops and networking, M2W® gives brand leaders and marketing executives the tools and resources they need to increase their emotional, cognitive and financial share of the lucrative womens market.

M2W® is wholly owned, managed and produced by PME® Enterprises, a sales and marketing agency with a special emphasis on conferences, events and expositions.

The 8th Annual conference is slated for April 24 & 25, 2012, at the Chicago Cultural Center. For more info, visit http://www.m2w.biz.

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