Mobile in Museums - RFID - Eric Langlois

[Transcription]

RFID technology is a close relative of the technologies we saw earlier, that is, QR codes and augmented reality.

So what is RFID? It's radio frequency identification.

It's a small label that's attached, that's affixed to objects.

We call them smart labels. In French they can be translated as "étiquettes intelligentes."

These programmable labels are affixed to an object or in a place, providing the geolocation and identifying information within 11 meters.

The dynamics at work here...

involve a device, a smartphone for instance, that detects, through radio frequency or RFID, a tag affixed here, for example, on the exhibit label...

The RFID also sends, transmits, information to the device.

So there's a reciprocal relationship, a technological dialogue, between the two that triggers a piece of information, a Web page for instance.

The value added of this technology is that it allows traceability.

What do I mean by traceability?

For instance, instead of affixing the RFID to an exhibit label, we can attach it, adhere it, to the admission ticket.

When you enter an exhibition, you're given a ticket, with RFID technology, the tag, attached to it.

Throughout your visit, you wander around and go from object to object...

The time you spend looking at the objects, the objects you've seen and the order in which you saw them, your journey...

are all information that is transmitted via your mobile device and via the dialogue between the mobile device and the RFIDs on the objects...

All that is transferred to a server.

This stockpiled information will provide a better assessment of the exhibits.

This is a plus for museums.

After the visit, or post-visit, the museum will use the visitor's journey to send additional information or a summary of the visit to the person's mobile device or to a desktop or laptop.

This means that we'll be able to send the visitor information, an interpretation of what this person saw.

The biggest difference between the technologies mentioned earlier, that is, RFID, augmented reality and QR codes, is that RFID is detected automatically.

It's a technology that's detected between objects, from the label to the mobile device. You don't have to scan a code with your device. It's fairly straightforward for the users who are today's museum visitors.

Category:

Education

Tags:

• mobile technology
• smartphone
• eric langlois
• museum
• RFID