James Cameron on integrated 2D and 3D production (2012 NAB Show)

Unveiled at the 2011 NAB Show, Vince Pace and James Cameron's company CAMERON | PACE Group (CPG) has firmly established itself as the leader in integrated 3D technologies and production services. CPG's solutions have supported more than 200 sports productions and dozens of feature films generating more than $8 billion in box office.

Before CPG, broadcasters were unable to make a viable business case for 3D. But now, CPG's revolutionary 5D solutions enable crews to shoot 2D and 3D at the same time, without a significant increase in production cost or personnel. By focusing on meeting the creative, technical, and cost demands of productions, CPG elevates the entertainment experience while making 3D profitable for broadcasters and filmmakers.

In this session, CPG will reveal the strategy and the details behind 5D productions, including the ESPN Winter X Games where 35 rigs were used to accomplish the largest 5D production in history. See how only the 5D methodology enables broadcasters to increase revenue by integrating 3D into their existing 2D business model.

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