Is Google putting more weight on brands in rankings?

On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video.

Monica from Madison, WI asked:

Can you verify that Google is putting more weight on "brands" in search engine rankings? If the answer is "Yes" -- what is Google's definition of a brand? Inspired by Aaron Wall's post: http://www.seobook.com/google-branding

• Category

  Science & Technology

[wa7son]

Question: "Are Google putting more weight on brands more in search results?"

Answer: "No we don't, we just changed something so that brands might now be appearing higher up on the list"

- Well isn't that what the woman was asking?

[spam890]

Hey Matt, Do you have only ONE t-shirt?

[jaymarpielago]

clearly explain! I love this. thanks

[agapitoflores001]

Very well said! Nothing more to ask.

[Manandadude]

Well!;;;;;;;;



[Reinier Ortega]

Thanks for sharing this info Matt...

[Amit Patekar]

The last few words are great tip :)

[alahakonsepala]

Online marriage service from Asia **rockmycity.info**

[fize4ever]

For a guy that earns 6 figures a year, he is pretty stingy.

Just kidding, I'm sure he just did those question all in one go.