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Innovation Survival - Innovation in Industry

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Uploaded by on Oct 8, 2007

Google Tech Talks
July 26, 2007

ABSTRACT

Startup enterprises comprise a fundamental innovation source. However, there can be many different twists and turns along their often-exciting journey.

This presentation examines a specific startup enterprise, namely the aircraft industry's Voyager Aircraft Inc. Indisputably successful in achieving its engineering design goals, it's existence and deliverables contended with perpetual peril and constant surprise. Voyager Aircraft Inc.'s lessons are manifold and extend to the general entrepreneurial arena where innovation counts and success has many definitions. W. David Schwaderer is a veteran Silicon Valley executive and entrepreneur. He is presently...

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