The Secrets of Guerrilla Marketing by Al Lautenslager

It's a one-day seminar from 8 am to 5 pm. It will be held on November 13, 2010 (Saturday) at Carlos P. Romulo Auditorium, RCBC Plaza, Ayala Avenue, Makati City.

The concept of guerrilla marketing was invented as an unconventional system of promotions that relies on time, energy and imagination rather than a big marketing budget. The objective of guerrilla marketing is to create a unique, engaging and thought-provoking concept to generate buzz, and consequently turn viral.

This seminar will be of great benefit to students and corporate professionals and also to those in the field of communications, advertising, PR, entrepreneurship, management, among others. You will learn how to execute Niche Marketing Methods, Business Networking Strategies, Fusion Marketing Methods, Social Media Marketing Strategies, Affiliate Marketing Campaigns, and other guerrilla marketing methods.

Category:

Education

Tags:

• Guerrilla Marketing
• Al Lautenslager
• Secrets of Guerrilla Marketing
• SMI