Introducing Ignorify: The app that lets you completely ignore the world around you

At the 4th Annual Shorty Awards on Monday we introduced Ignorify to the world (http://twitter.com/ignorify) an app that uses the wonders of iOS to let you completely ignore the world around you no matter what! If a car is about to hit you, no need to pick up your head to look, a push notification will pop up letting you know to pause. If it fails? No problem! The accelerometer within the iPhone will feel the impact and an ambulance will be on its way in moments!

Credits:
Executive Producer: Greg Galant (@Gregory)
Executive Producer: Lee Semel (@Semel)
Supervising Producer: Natan Edelsburg (@twatan)
Associate Producer: Doreen Naor (@NDoreen)
Directed by Matthew Semel (@MattSemel)
Starring: Steve O'Brien
Written by Matthew Semel and Lee Semel
Producer: Corey Tatarczuk
Director of Photography: Josh Kraszewski
Production Sound: Hilary McHone

Special thanks to Cowboy Bear Ninja (ww.cowboybearninja.com).

Music provided by Audio Network (www.audionetwork.com).

About the Shorty Awards: The Shorty Awards honor the best of social media, recognizing the people and organizations producing real-time short form content across Twitter, Facebook, Tumblr, YouTube, Foursquare, and the rest of the social Web.

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  Entertainment

[Xenon Flash]

Another iDiot app.

[Julián Santa Ana]

This is parody, right?

[Daniel Taylor]

You don't sound like a member of Anonymous...

[Danica Stone]

Actually, iOS has a ton of blind users and a really good screen reader that would make this kind of app accessible.

[Romeo Do]

Please stop this crazy thing. Do u want your kids crazy like u ?

[E SC]

Not fun

[crazymonkey7733]

If they could see the screen.

[Faerodyn]

lulz! I thought this was awesome!

[Dennis Wieringa]

#lame

[Danica Stone]

This would actually be awesome for blind people....

[Sarolta Nagy]

"Real world is for losers"? O.o

[MomoTheBellyDancer]

Can they also make an app with which the real world ignores ME?