Google Plus (+) and +1 button best practices and tips shared at the Googleplex
Loading...
Uploaded by SESConferenceExpo on Aug 8, 2011
Byron Gordon, SEO-PR, interviews Timothy Jordan, Developer Advocate, Google, at the Googleplex in Mt. View, California, about his upcoming appearance at SES San Francisco, 2011, and his presentation on Google Plus and the Google +1 button. Timothy starts off by saying that Google Plus is not quite yet ready for businesses to begin using it as a legitimate social media platform for their marketing needs. However, in the meantime, if a brand wants to designate someone within their company that has their own presence on Google Plus and can represent the company in an official capacity, then by all means they should feel free to do so. Timothy cites as an example, that of Michael Dell who has used Google Plus extensively as a means of communicating with this audience.
Timothy then elaborates on the subject of best practices when using the Google +1 button. The +1 button allow users to endorse the content of each user but even more importantly, webmasters are beginning to place the +1 button on category pages, not just recommending a single product but an entire category of product on a website. In addition, Timothy recommends placement of the +1 button on the homepage of a website, that way users when selecting your +1 button are endorsing your entire website, including your brand. Timothy also recommends webmasters take advantage of the call back mechanism associated with the Google +1 button to surface more interesting information to users within a website. Timothy adds that the speed of the +1 button has been increased and is now three times faster than when it was first introduced. Timothy also stresses that webmasters can make the +1 button work even faster if they include canonical URLs to all of their webpages.
As for searching within Google Plus, it's still very early. Timothy recommends as a "patch-on" solution, using Google.com, where you can restrict a search to a particulate site. So if you want to search across posts within Google Plus, Timothy suggests you go to Google.com, type in your search query, and add a site colon, and then plus.google.com.
Timothy concludes with an update to the Google Real Names policy. Google profiles were designed for users to have a public page on the Web that represents a real person in the real-world that you can connect with. By using a common name, it enables your friends and social network that would like to find you to make a connection with you. Google has also modified the process. Your profile isn't suspended immediately for review but you are given a chance to change your name. If your profile is suspended for your review by Google, you still have access to your Google account and all of your gmail.
To learn more about how to use the Google +1 Button callback parameter to unlock exclusive content, go visit:
http://www.hmtweb.com/imd/?p=986
To learn more about speaking at SES San Francisco, please visit:
http://www.sessanfrancisco.com
- 17 likes, 0 dislikes
-
- 2:49
VeriSign Seal and Search protects websites at SES London 2011by SESConferenceExpo195 views
- 5:05
SES London 2011 Keynote Speaker Jeffrey Hayzlett Gives "the 118" for Search and Social Marketingby SESConferenceExpo656 views
- 3:21
SES London - digital and online marketing for the 21st centuryby SESConferenceExpo85 views
- 3:18
Avinash Kaushik, Digital Marketing Evangelist for Google, previews SES New York 2012by SESConferenceExpo440 views
- 4:35
How to Install the Google +1 Button on Your Websiteby MetaLOGICDesign1,768 views
- 2:03
G+ How to get a Custom Google Plus URL (G.PLUS.TO)by CalebTheVideoMaker2901 views
- 27:34
How To Use Facebook To Build Your Brandby stacykinney343 views
- 3:16
How to add Google +1 button to Wordpress with a Pluginby redcliffelabs510 views
- 14:46
COMO USAR GOOGLE PLUS (te enviamos la invitacion de Google +)by NoMamiBlus14,930 views
- 4:04
Hitler Learns of Google Plusby creativeshed120,622 views
- 4:13
What is google plus? Does my business need it? Social Media Agency Shelton CTby CTlocalmarketing423 views
- 2:36
What is Google+ (Google Plus) and do I need it?by epipheo683,552 views
- 6:01
How to create a Google Plus Business Pageby johnshaydon3,978 views
- 7:05
Google +1 (Plus One) Button vs Facebook Like Button - SEO Opportunitiesby jmgrp5,782 views
- 3:23
New Google Interview: All Seeing. All Knowing. But Not Evil.by botgirlq1,722 views
- 8:29
How To Add The Google +1 Button To Your Websiteby achieveinlife1,036 views
- 6:44
How to Add Facebook to Your Google Plus Accountby johnnythegeek1612 views
- 2:59
How to use Google+ (google plus) effectively for best resultsby Dangelo10000004,589 views
- 1:35
How to Share Video on Google+ | Google Plus How-Tosby flytenewmedia3,263 views
@cmurphy999 I see Google+ as the only reliable social network, dude :)
I don't like Facebook. And G+ can live with Twitter, I have no problem in managing 2 different accounts. In fact it helps me, because Twitter is for rapid-fire updates while G+ is for more detailed updates.
Like I said, I hate Facebook, and I never publish there.
Oh! also mind that the Google CEO is not a huuuuge asshole like Facebook's is :)
Pyrobisqit 2 weeks ago
GOOGLE +
MultiBchick 1 month ago
Anyone want to pick a date for the Google+ deathpool?
cmurphy999 6 months ago
Go to my channel to see how you can get an invite :))
rubyrocksox 7 months ago
Well Done. Very Very GOOD.
DAD&MOM
bigordon123 7 months ago
thanks, much needed:) another good one is GooglePluskit (dot) com fyi :)
MrPCJR 7 months ago
Great info & tips on Google + & +1. Way to go Byron! Love your entrance too!!
1trueseeker 7 months ago