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Jason Fried, 37 Signals, Marketing by Sharing

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Uploaded by on Mar 31, 2009

The Talk: Marketing by Sharing

Jason Fried is the co-founder and President of 37signals, a privately-held Chicago-based company committed to building the best web-based tools possible with the least number of features necessary. 37signals' products include Basecamp, Highrise, Backpack, Campfire, Ta-da List, and Writeboard. 37signals also developed and open-sourced the Ruby on Rails programming framework. 37signals' products do less than the competition - intentionally. Jason believes there's real value and beauty in the basics. Elegance, respect for people's desire to simply get stuff done, and honest ease of use are the hallmarks of 37signals products.

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Top Comments

  • Wow! This man has just become my mentor for future development. Thank you, Jason!

  • I like his communicational skill. It's incredibly organized and clear.

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All Comments (23)

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  • Love this, sounds like my new philosphy

  • Here is the business productivity app that truly unites all assets in a collaborative, cloud based environment. Projects, Contacts, Documents, CRM, and more: all under one Rule.

    youtube.com/watch?v=LCGDycufzF­s

  • Excellent lecture and way of thinking.

  • essentially you need a great product to start with...

  • Jason is great, reading his book #Rework right now..

  • This is brilliant

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