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MSVU ETHICS VIDEO- The Advertising Effect

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Uploaded by on Dec 6, 2009

This video is designed to educate.
it explores the way advertisers and marketers can have influencing their audience and instill a sense of longing that persuades the majority of our society to buy things to feel better to fill the void they themselves generate. Ultimately Advertisers have a vested interest and promote the notion that the material things we buy will make us more valuable and successful.


This Video was developed as part of the course requirements for PBRL 4017 at Mount Saint Vincent University. The information contained has been developed and is at the discretion of Annette LeBlanc, Chelsey Fougere, Cindy MacKenzie and Nicole Myles. This video is not produced by Mount Saint Vincent University or any faculty member. Neither MSVU nor the producers can accept responsibility or liability for any persons who suffer loss, injury or damage from its use. Anyone using the information does so at his or her own risk.

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