Uploaded by marcbatescapella on Sep 28, 2009
Normally when we talk about showing you the money, we are talking about the potential income you can make. For this post I want to help you see where the money is generated for PeopleString, because that ultimately is where your income will come from.
A few years ago I was a project manager for company building two websites, the first was a commercial B2B and the second was a portal geared at school children and families. The two were loosely related, which is why one company was building both. The portal website was something we were going to offer free to promote education. The revenues to run it would come from advertising.
I pointed out, when I was hired, that it was illegal to capture demographics on children. By limiting ourselves to only being able to capture demographics on the parents, are advertising goals were change drastically and that site never quite got off the ground. The commercial site got a good start and was who purchased by a competitor to get us off the market.
So when I talk to you about advertising revenues on websites, I know a little bit about the marketplace. There is great opportunity here, but there's also a lot of hype. I hope to show you some truth, so you can see the reality and make a proper choice.
I recently received an e-mail that stated that Facebook had generated $1 billion in ad revenues. I'm not sure where the person got that number. Facebook is not a publicly traded company and is not required to release its financial information. What I will say is that $1 billion is probably very wrong.
Our best source of understanding revenue on social networks is MySpace. MySpace is owned by News Corp., a publicly traded company, and revenue sources are disclosed in their financial statements. In 2008 MySpace generated $585 million in revenue. This was short of the forecasted $755 million, but is very good considering the current economy. Of this $585 million in revenue, only a fractional percentage came from non-advertising sources.
In a recent copy of emarketer.com, 2009 revenues were estimated for MySpace at $630 million. Facebook revenues were estimated at $230 million. And other social networks were estimated at $365 million. If you add all these together, you do get $1 billion, which may be what the writer of the e-mail I received it was alluding too. We can see there is a great deal of money to be made in advertising on social networks.
Another interesting note, in his book Facebook Marketing, Stephen Holzner explains one of the reasons Facebook continually asks for more updated personal information from every subscriber is to increase the total demographics stored by the company. This allows them to sell advertising based on a number of factors, gearing ads specifically to each viewer on their website and allowing them to charge more per ad. This is exactly why I stress that each person needs to fill in the 30 question survey when they become a member of PeopleString. This allows us to provide great demographics to our advertisers to charge them more, which means we collect more revenue, which means we can pay more to our members.
One issue in any new network marketing company is will there be a enough money to pay everybody? With PeopleString, that shouldn't be a problem. Advertisers are looking for ways to target markets more effectively worldwide. PeopleString offers them a great opportunity, an opportunity advertisers will pay for and that we can collect on. And the great thing about this opportunity, you don't have to sell a pill, potion or lotion to anybody. All you have to do is do what you always do, surf the web, read some e-mails, and talk to people.
http://www.freecashboxnow.com
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Fuck you dawg.
HashyBee 4 months ago
nice hat
yellowposted 5 months ago