Every day this week we will be posting a video from the Billboard and Adweek Music & Advertising Conference in Chicago last month. The panel is Beyond The TV Commercial. This panel features some great info that we would love to share with you as many members of our community could not attend this event. Here is the video of Annabel Rawson, Global Brand Director for Smirnoff talking about the change in the way they interact with fans and find artists. Enjoy and be sure to check out the other videos of this panel for some great info.
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