Build a Strategy for Sustainability
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Uploaded by HarvardBusiness on Jul 23, 2009
Adam Werbach, Global CEO of Saatchi and Saatchi S and former Sierra Club president, is the author of Strategy for Sustainability.
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A number of the ideas in this video are quite good particularly in terms of choosing simple and salient ideas which can be easily identified, understood and acted upon. However, the examples given appear quite strange to me. PSPs appear good in practice but eating an organic meal once a week or parking further away sounds a lot like rearranging chairs on the Titanic. If all companies were to become sustainable and charge premium prices as advocated, I'm not sure this would be economically sus
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Thank for the help.
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hey that's adam!
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hippy scum
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Very well presented. A great help.
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I was a pioneer of sustainablity long before Bruntland report on sustainablity in 1987. I defined sustain 3D-Economic.environmental and social. I have attended world summit on sustainablity in southafrica in 2002. I suggest culture is subdivision of social issue.
vjpillay 1 year ago 4
1:03 "meeting the needs of the current generation" that's a nice joke. those "needs" are essentially being instructed by the media and those off course who finanse the media industry.
MaxBullshit 2 years ago 4