Catalyst Investors co-founder Ryan McNally asks the panel "what is the role of media in your businesses?". Josh Felser of Freestyle Capitol responds with a pure web philosophy saying that as business owners they should be focused on creating a community "and having your community create your content". According to him, this is what your online media should be focused on. Paying next to nothing for content would seem to be the ultimate goal at least in the business that Josh is in, which encompasses entertaining mostly young men with humor, action sports, outrageous reality clips, and sex, although not porn.
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