Drive Washing Powder commercial, 1977

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Uploaded by on Oct 19, 2007

Improved Formula Drive - The first solvent washing powder, apparently. This advert makes it clear that it is ideal for Busy Housewives Everywhere, particularly those who own a Morris Marina and a Hoover twin tub. I love the backing music too. Does anyone remember this stuff?

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  • White Powder! lol

  • Please please could you tell me where this came from?? My mum did an advert for Drive washing powder with Tom O'Connor in our house in 1977 and would dearly love to see it.

  • Phnaar phnaar!!!

  • "Expecting some serious pussy"! Do you mean that Mrs Slocombe will be dropping in?

  • BTW,

    I think the really busy housewives of the '70s, would be struggling with their shopping on the bus, then struggling to the launderette with their washing, then maybe there's time to pick up their schoolkids (as long as they aren't latchkey kids by now, having been neglected by mum). Then, poor hubby would come home expecting his nosh, and some serious pussy afterwards...Busy housewives with cars and washing machines eh? Sheessh!

  • Drive would be considered highly toxic now. Thanks for the allergies.Heh heh.

  • Busy housewives had to "Drive" a Morris Marina in those days. Did you see it?

    British Leyland were so desperate. Mike S.

  • Busy housewives had to "Drive" a Morris Marina in those days.  Did you see it?

    British Leyland were so desperate. Mike S.

  • Busy housewives had to "Drive" a Morris Marina in those days. Did you see it?

    British Leyland were so desperate. Mike S.

  • My mum too used to use Drive! If I remember correctly, it was replaced by "Radion" in the late 80's? A real shame both those detergents have no disapeared.

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